Event Insight
powered by CIT Magazine Event Magazine

Capturing excitement: extend the life of your event and drive ROI

An event starts long before the doors open or the webinar starts in today’s online and socially-connected world. They exist before and after, online and offline, and any pre and post-event strategy needs to engage delegates or potential attendees on both rational and emotional levels.

For event organisers, this means shaking up marketing and communications and creating a delegate-centric strategy – one that delivers real ROI. The time to act is now.

This Event Insight report, in partnership with GES, will help you create a pre, during and post-engagement strategy to foster the relationship between you and your delegates.


The Power of Mobile is the second webinar in our new series of four, where we aim to uncover the secret to the four pillars of event success: audience, mobile, content and technology. In this instalment, we dive into everything mobile with tips and tricks on how to get your attendees to actually engage in mobile so it is a useful tool and not an added gimmick – and this goes for before, during and after the event.

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    Nicholas Tinker Business development manager, CrowdCompass by Cvent
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    Calum Di Lieto Editor, C&IT Magazine